Nobody likes to hear a busy entrepreneur complain about being busy. I don't like anyone playing the "I'm so busy" card. We are all busy with work, looking for work, hating our work, family obligations, traveling, etc., and the "back to school" spectacle increases the tension exponentially. I think a better word or phrase would be "distracted" as in, I am so distracted that I am exhausted.
I wrote an entire blog in the wrong blog editor. I have another blog, Alzheimer's Disease The Brand and spent the better part of the week researching network metanalysis, genetic variants for early-onset and late-onset AD and working on the book proposal of the same title but never noticed that I was creating it within the Data & Donuts site. Not too big of a pain but all of the links and images will need to be reloaded and checked before I can hit publish.
I am also hitting the road for 3 weeks for a combination of conferences, client meetings, and visiting my mom up north. I am lucky that numerous travels to DC, Boston, Bethesda, and NYC criss-cross with her availability and willingness to trek along. In my mind I envisioned wrapping up projects with a nice bow before leaving my office but as you all know--when does that ever happen?
Thankfully I made time this morning to indulge a few creative pursuits. Hopefully fresh ideas will emerge in my professional life either through innovation upcoming collaborations or new channels for the blog or book. I was listening to a podcast that featured Casey Neistat. He is a young entrepreneur and popular vlogger on youtube channels. He recently launched a novel social media platform (or is it a tool?) called Beme. Here is a sample of his videography. Powerful.
Part of my distraction is a book that I am developing. Not the quick e-books that I have shared. The motivation for 5 Sources for the Right Healthcare Data and Medical Writing for Smart People because dummies shouldn't write about medicine resulted from FAQs that I receive every week. Questions about where to find data, how to get started as a medical writer, how to find clients--I wrote the answers and uploaded lightly edited books for quick consumption. Maybe not the prettiest books you will ever read but there is a lot of useful, immediately applicable information.
Now in consideration of the written word and nonfiction, there is this lovely. In the quick e-book world that I bridge, here is the most beautifully designed hardcover with a linen-wrapped spine with gold foil. No Amazon distribution here. This is a book written and designed the way books are meant to be. I am thankful that the author sent me an email announcing the publication.
Why am I sharing this? Because I think many of us are stranded somewhere between "good enough" and craving the challenge of moving the needle. It was hard to get excited about my book proposal until I figured out why. I don't think in a linear way. Thinking about the chapter titles, the order of the emerging story, it just seemed like such a long slog it became a "thing" that demanded my attention and I sort of resented it until I allowed myself to think cinematically. I began sketching out mind maps and interacting with media-- allowing my idea to reveal itself.
I had the privilege of meeting and becoming friends with the director, actor, and writer of this screen adaptation of a play. Ellen Gerstein has been on the festival circuit winning her share of awards but discovered my blog on Alzheimer's Disease and became a fan. I have watched the entire film and encourage you to keep an eye out for the premiere. I am hoping to attend in NYC this October.
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In a world of "evidence-based" medicine I am a bigger fan of practice-based evidence.
Remember the quote by Upton Sinclair...
“It is difficult to get a man to understand something, when his salary depends upon his not understanding it!”