Qualtrics Insight Summit 2016
I am going to be writing about the Summit over a period of time. There were many opportunties to engage and each one inspired me to think about this "thing" versus that "thing". One of the best reasons for attending a conference is to discover. Leave your expectations behind and see what you can learn.
Malcom Gladwell lead a keynote discussing why, in the face of contradictory evidence, people make judgments known to not be in their best interests. The tipping point or thresholds vary. You know the type of person. The person with a high threshold can be frustrating, especially in medicine. They come into your practice every day--obese, addicted to their poor lifestyle choices, and sicker than sick.
My take-a-way? If you truly want to influence change in healthcare you need awareness of the barriers. It isn't enough to simply write a few patient survey questions and think you are patient centric.
Back to data collection. I published a blog and linkedIn post about surveys. We know how challenging data collection can be. Ignoring the development of reasonable and meaningful questions (and responses) for a minute--how are your analyses going? I thought so. Survey analytics is akin to a grunge match. In one corner we have Excel, another is the manual approach (gasp), and Alteryx, Qualtrics, and Tableau are crowded together in the other corner--you are staring at all of them with a blank stare while strumming your lips. Sorry if I missed your preferred platform. I only have so much time to be mediocre at new platforms...
I like to write about these topics because I am not a statistician. But I need data. Lots of it. My job demands that I not only collect, clean, and analyze data but that I can share the narrative or story with you--whether you are a client or a consumer. You should be able to do the same in your world.
My main motivation for Data & Donuts is to go out and learn things that benefit our industry. The royal "our" if you will, includes healthcare stakeholders--providers, payers,patients,policy wonks, health economists, medical education professionals, writers, journalists, practitioners of all stripes.
I am aware that not everyone wants a deeper dive into survey design and analytics. If you are interested in improving your survey game I created a newsletter specifically for us. Why a newsletter? The format is the right size for sharing content as it is created. I am writing a book about surveys. Collect the newsletters and you will have the book. A freeby. I wanted to include the expertise of collaborators with specific skills, challenges, and ideas.
We can communicate within the platform. I had to close comments in this blog temporarily until I figure out how to stop the spam. How many pairs of Ray Ban sunglasses does a girl need?
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In a world of "evidence-based" medicine I am a bigger fan of practice-based evidence.
Remember the quote by Upton Sinclair...
“It is difficult to get a man to understand something, when his salary depends upon his not understanding it!”